Salesforce EEB-101 : Essentials for Marketing Cloud Email Marketers

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Salesforce EEB-101 Exam Syllabus Topics:

Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:

Question 1

Northern Trail Outfitters (NTO) is troubleshooting why a triggered send isn't being delivered to the customer.
When querying the _subscribers data view, NTO notices this subscriber key exists twice, and one of them has a status of 'Held'.
What is the source of the duplicate subscriber key?

A. Triggered Send Managed Lists
B. Auto Suppression List
C. Global Unsubscribe List

Question 2

Northern Trail Outfitters is sending a welcome email to a new group of customers. When the marketer deploys the email, no one receives it.
Which configuration caused the send to fail?

A. Incorrect Sending Relationship
B. Failure to choose the send classification
C. Two fields with ''Email Address data type

Question 3

A marketer has created a primary data extension that contains all active subscribers with fields containing key demographics and subscriber attributes. Each week, there are up to 10 teams that send to segments of their subscriber base.
What should they use to ensure they have fresh data for these sends?

A. A nightly automation with a filter activity
B. A verification step In the send automation
C. An approval process for sending

Question 4

After receiving approval from their team, a marketer scheduled a promotional email tend. After the send was scheduled arid the team was notified, they received additional feedback which called for edits to the email copy.
Where should the marketer cancel the send?

A. Tracking tab in Journey Bulkier
B. Pending tab in Content Builder
C. Overview tab in email Studio

Question 5

Northern Trail Outfitters (NTO) receives a daily file drop of customers who have made recent purchases. NTO would like to send out a thank you email the first time they Show up in the file drop.
How should Journey Builder be configured to meet this requirement?

A. Configure Journey Email Send to dedupe on email address.
B. Configure Journey Settings to 'allow no re-entry.
C. Configure Journey Entry Event to 'allow no re-entry.'

Solutions: